This session will focus on all aspects of marketing for any small businesses, with a focus on hospitality — restaurant, grocery, and retail products. In particular, we’ll cover marketing in a post-COVID world — how to get your business noticed on a small business budget, what marketing tools will be critical in the next few years, and how consumer expectations are changing in 2021 and beyond.
Google Adwords allows small businesses to leverage the power of Google to promote their companies, and one of the most powerful ad types is AdWords. Join Steve Burnside in our crash course and discover how you can use Google Adwords to grow your business. With an MBA in strategic management and years of online marketing experience, Steve will guide you through the steps to maximize your business’s digital presence.
This webinar is hosted by: The Cal Poly CIE SBDC, Mission Community Services Corporation - Women's Business Center, and SCORE San Luis Obispo.
This interactive webinar covers the e-commerce basics that you need to sell successfully online, including:
In this session we’ll show you how to:
SBDC director, Kelly Bearden will provide updates on various government business pandemic relief programs with attention to new information on the Paycheck Protection Program, sole proprietors and restaurants. Other topics will include additional money for the California Relief Grant & Targeted EIDL Advance, Employee Retention Tax Credit, and updates on the Shuttered Venues Operator grant program. Topics include:
✔PPP updates
✔Targeted EIDL Advance
Join our webinar to learn what to prepare or create before you build your business website.
Topics to be covered:
-What the process is for developing a site
-What you will need to have ready
-The type of site you will need for your business
-What to think about & research before the build
-Checklist to help you prepare
Special thanks to the County of Monterey and the City of Salinas for our partnership in presenting these webinars for free to the business community.
Caltrans is excited to invite you to the 2021 Disadvantaged Business Enterprise (DBE) Summit. This virtual event will provide information to public works subcontractors, contractors, suppliers and consultants who are eligible to become or are currently certified as Disadvantaged Business Enterprises. Caltrans is committed to equity and the promotion of DBE participation and utilization in contracts. Attendees will gain insight into the Caltrans contracting process and help identify barriers to DBE engagement.
Tuesday, March 30, 2021
12:30 to 4:30 PM
Join us for an exclusive conversation with leaders at the Small Business Administration on new changes to the Paycheck Protection Program, and what tools and resources are available to help America's small businesses recover from the COVID-19 pandemic and economic crisis.
Funded in part through a Cooperative Agreement with the U.S. Small Business Administration and a Grant with the Governor’s Office of Business and Economic Development. All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA or the Governor’s Office of Business and Economic Development. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact the California SBDC closest to you.
