Expanding your business into international markets presents exciting growth opportunities—but success requires the right strategy. Hosted by Central Ca SBDC’s two global trade advisors, both alumni of the U.S. Department of Commerce Foreign Commercial Service and currently guiding companies and trade associations in a variety of industries to enter new markets worldwide. Join our free webinar to gain critical insights into the fundamentals of exporting, from market selection to regulatory compliance and effective partnership strategies.

What you’ll learn:

Assess Readiness – Organizational preparedness and capacity for expansion
Market Analysis – Evaluating demand, competition, and regulatory requirements
Cultural Considerations – Overcoming language and localization challenges
Strategic Partnerships – Building distribution networks and optimizing margins

This session is designed to provide small businesses with the essential knowledge needed to navigate global expansion with confidence. Register today and take the first step toward international growth.
 

Date and Time: 

March 27th, 10 AM - 11:30 AM (PST)

This Workshop is brought to you by Central California SBDC and taught by International Trade SBDC advisor Geoffrey Bogart & Tom Hanson! For 40 years, Geoffrey has been engaged in international relations, international trade and business development, with a focus on Mexico and Latin America. Tom has more than 30 years of experience guiding companies and governments to trade and investment success in complex international markets. Small Business Development Centers (SBDC) provide quality business assistance to small businesses at no cost! Our business advisors provide clarity and pathways to get businesses off the ground and push current businesses to their full potential. Learn more here: https://centralcasbdc.com/